Here are some indications that it’s time to hire an SEO firm.
Your business needs an SEO agency to help you develop a plan. You’ve been working on web positioning on your own up until now. But eventually, nothing will change.
You might now be ready to hire a web positioning agency. But how do users know when the time is correct? We show you how to look for these signs and find the best SEO company.
There are 5 signs you should hire an SEO company
Getting visitors to your website is always crucial. But in some situations, it will be more important than in others for the smooth running of your business. You should therefore look for indications that it is time to hire an SEO consultant or SEO agency.
SEO is used to rank websites.
Organic traffic goes down
Google is constantly modifying its algorithm. Sometimes, these changes won’t appear in your organic traffic, even though they have. Occasionally, however, your traffic drops like a rock overnight, and you have no idea why.
If the drop in traffic happened overnight, it’s usually because of a mistake in setting up the sitemap or robots.txt file. All you have to do to fix what caused the crash is look at what you did last.
But Google can also punish you for it. For example, if you do something that Google considers to be a bad practice, your website might not show up on the first page of search results or even at all.
Well how ascertain if ones site has indeed been penalized? If you have never been in this kind of situation before, you will need an SEO expert to help you figure out what’s wrong and how to fix it.
Misuse of keywords, a questionable way to build links… A penalty can happen for many reasons. To get out of this situation, you need to figure out who they are.
SEO is what makes you money
Organic traffic is often a very important part of sales for e-commerce businesses. Therefore, you cannot afford to have fewer people visit your website. If not, billing will be very different.
In this case, putting money into an SEO agency is a good idea. With the help of an SEO expert, the steps you take will help you get traffic back and increase conversions. Thus, you will recover the cost of the positioning agency, and your results will be enhanced.
Work load went up
- It takes work to make an SEO strategy. It includes both on-page and off-page actions that get more important as your business grows.
- Which of your possess resources are available for SEO? Most likely, these resources are limited, which means that the number of results is going down.
- You can use your own resources to meet your needs, while the partner takes care of all the technical work.
- A beautiful website… that no one looks at.
Well, maybe nobody is making it up. Nevertheless, when you decide to refresh it, it does not perform as expected. That might be going on. When a website needs to be redesigned, sometimes the way it looks takes priority. You want the web to look nice and have animations that make it interesting to people who visit it.
It has plans for the web
But from the point of view of SEO positioning, it might not have the right architecture or other things that directly affect SEO positioning might have been missed.
Having an SEO agency do a web audit or help you redesign your website is a surefire way to be successful. It will tell you what technology is best for your site and help you improve the content.
Being not aware of the actions of your competitors.
You could do things in your own way so long as you do not imitate your competitors. But in order to discuss SEO, we must consider the competition.
With an SEO agency, you’ll always know what your competitors are doing, so you can take advantage of new business opportunities you might have missed otherwise.
Well how pick a great SEO company
Ask your clients
It’s important to have examples of what worked. Unfortunately, a lot of SEO companies say they are experts but don’t have a section with testimonials or a list of companies they have worked with.
If they don’t have it, I wouldn’t trust it. Check their Google My Business or social media pages for references. Additionally, you can determine whether they’ve had expertise by reading their blog.
If they have something sealed, you should run away. If the project is for a local business or a hotel in a tourist area, for example, the work of an SEO agency will be very different.
Companies that give a fixed price without figuring out what kind of business it is or that promise results in a very short amount of time should not be trusted. Either they employ “black hat” Seo strategies, which will harm your website, or they have no experience with large projects.
Add Page and Off Page actions together
You can’t understand (good) SEO positioning without both strategies. So, once the audit of your website is done, make sure that the proposal includes both types of actions.
Getting quality links is just as important as improving your site’s architecture, loading time, or content.
- SEO positioning doesn’t give results right away. But it is normal for the actions taken to show results slowly and over a long period of time.
- Because of this, when you hire an SEO company, they usually have a minimum length of time in which they guarantee certain results.
- When deciding between different options, pay attention to how long you have to rent the place for or what happens if you want to leave early.
Even so, bear in mind that sum you put money in SEO also will influence the results. For instance, the number of visits or the amount of time it takes to reach your goals will depend on how much money you can spend.
But if the proper steps are taken, there is no doubt that results will follow.